Learn to Adapt

• Technology Review: Market Watch: Convergence Is King – On in a series of articles Tech Review has on "The Future of Media". Convergence marches on. A great summary quote from the article: "The key technical characteristic of what works is the ability to facilitate consumers' desire to read, watch, or listen to any content they want, anywhere, anytime."
• Invent Your Own Computer Games with Python – An educational diversion for the budding computer programmers in your family!

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• Disney’s Going Digital: Buy Once, Watch Anywhere – The slow boat of convergence is picking up speed.
• U.S. Navy CIO: Social Media Should Be Part of Military IT Standard – U.S. Navy CIO Rob Carey wrote that social media is a resource for the American military that should be used to build trust and collaborate, both within and outside the organization.
• How the Internet is Changing the Way We Will Watch TV: Scientific American – The slow boat of convergence continues to chug along…
• Gartner: Loosen up on Social Networks, Security | Deep Tech – CNET News – The reality of enabling social networks marches on. From the article: "…corporate computing departments shouldn't block social networking and security shouldn't completely lock down communications with the outside world. And even if information technology authorities wanted to shut down such activity, they couldn't. "

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• I Know It When I See It : Andrew McAfee’s Blog – Great post from Andy's new blog helps define what Enterprise 2.0 looks like.
• How to: Build a Social Media Cheat Sheet for Any Topic – ReadWriteWeb –
• Streaming video cannibalizing DVD rentals, says Netflix – Ars Technica – Yet another sign that the days of physical media are numbered as more people get their entertainment content delivered direct from the cloud.

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• Social Media Marketing – Who, What, When, Where, Why and How? – Mike Fruchter puts together a great list of things you should be asking yourself as you begin your trek into social media marketing.
• Will YourEnterprise 2.0 even make sense in 2009? – Venkatesh Rao has some spot-on predictions of how changing consumer behavior, 2.0 technologies, and the recession will create a "perfect storm" that forces the hand of traditional businesses in 2009.
• The Secrets of Marketing in a Web 2.0 World – WSJ.com – WSJ article provides a sound basic understanding of social marketing strategies. Business is slowly learning to join the conversation that the Cluetrain Manifesto told them about eight years ago.

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• The Partnership for 21st Century Skills – Home – For the K-12 set: A wonderful site advocating the improvement of our education system to include 21st-century skills. From the site: "The Partnership for 21st Century Skills has developed a unified, collective vision for 21st century learning that can be used to strengthen American education." They hit the nail on the head by stressing Creativity and Innovation Skills; Critical Thinking and Problem Solving Skills, and Communication and Collaboration Skills.
• Moving towards the 2.0 “movie-going” experience – Ian Da Silva poses a thoughtful question about the future of movie distribution. This parallels many of the "converged" purchase models that I have discussed with my media clients. It will be interesting to see how long it is before you purchase your ticket at a theater and are given the option to pay an extra fee to download the video when it is released online…

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